Article: guerrilla marketing : The Dot Creative : Graphic Design Blog

Posts Tagged ‘guerrilla marketing’

Clever Ads Show That Science Can be Fun

October 11th, 2012 by Tomas | No Comments | Filed in Design

Science World museum in collaboration with Rethink Canada created a series of brilliant ambient and billboard ads dedicated to promoting science in Vancouver.

One of the most eye-catching ones was probably the 6000$ worth of billboard covered in pure gold with the words “2 oz. of gold can cover a billboard”. Two ounces may not sound like a lot, but just in case, Science World hired two guards to look after it day and night. That’s just one example of the clever science promotion campaign. The ambient ads included smartly placed factoids, giving out funny, interesting or sometimes even gross information right on the streets.

The whole campaign shows that science is as cool as you present it. So if your kid just won’t stop yawning during a science class, maybe it’s not entirely his problem..?

Website: scienceworld.ca, rethinkcanada.com

Clever Ads Show That Science Can be Fun originally appeared on Bored Panda on October 11, 2012.

Tags: Advertising, ambient ads, boredpanda, creative ads, factoids, funny, guerrilla marketing, Latest Posts, Rethink Canada, Science, Science World

Clever T-Shirts Turn Butt Crack Into Sexy Cleavage

July 17th, 2012 by Tomas | No Comments | Filed in Design

Berlin ad agency Scholz & Friends has done the unthinkable. They created a series of clever t-shirts that turn your ugly plumber’s crack into a sexy cleavage!

“Enthusing teenagers to start an apprenticeship in hand-craft trades is everything but an easy task. Handcraft is generally considered old-fashioned and the job profiles monotonous. Furthermore, the “Craftsmen’s Boobs” (also known as plumber’s crack and builders cleavage) is well established as a stereotype for the entire trade.

The best tools to disprove it are humor, a calendar and printed T-Shirts. The Craftsmen’s Boobs Calendar” was created to wish the training companies a Happy New Year of training. The backside of the accompanying letter served as an order form for the “Craftsmen’s Boobs Shirts” with whom craftsmen could spread the message : The new handcraft is more attractive than you think. Following the specified URL, the teenagers found extensive information about all 148 handcraft professions.”

Via: adsoftheworld | lostateminor

Clever T-Shirts Turn Butt Crack Into Sexy Cleavage originally appeared on Bored Panda on July 17, 2012.

Tags: Advertising, boredpanda, butt crack, cleavage, creative ads, Creative Products, creative t-shirts, funny, funny t-shirts, guerrilla advertising, guerrilla marketing, Latest Posts, plumber's crack, t-shirt

20 More Creative Business Card Designs

April 11th, 2012 by Lina | No Comments | Filed in Design

Continuing our previous collections of creative business cards (see Part I and Part II) we handpicked another wonderful list of 20 cool business card designs.

As we talked before, even the best business card design cannot guarantee your business success, however it is one of those very first things that make a very long lasting impression. So, you shouldn’t miss an opportunity to show your best qualities, and communicate your company’s values and character.

Never limit your imagination to a plain rectangle! Don’t forget to include some interactivity – people love solving puzzles.

Without further ado, here are 20 clever and interactive business cards to make your creative juices flowing. Which one do you like best?

1. Flow Yoga Business Card

A simple, yet very creative business card for Vancouver yoga center. The card rolls just like a yoga mat.

2. MODhair: Musical Comb Business card

A groovy business card for Rock ‘n Roll hair salon in Rome. This comb plays a classic rock theme when rubbed by fingernail, using the same principle of a musicbox comb. (Advertising Agency: Fabio Milito design, Roma, Italy)

3. Bang Your Own Drum: Stationery

“Our thinking centred on referencing the name and hinting to their services – we achieved this with a drumstick pencil and drum skin business cards giving Bang Your Own Drum an identity that’s easily heard.” (Advertising Agency: The Consult, UK)

4. Elixia Vitalclub: Partner Programs

This card is only as dirty as your mind. (Advertising Agency: Kolle Rebbe, Hamburg, Germany)

5. Dr. Al

Dentist’s business card with an included dental floss.

6. Choko La: Candy Wrapper Business Card

The brief was to capture the essence of the brand – deliciously surprising chocolate experiences. Result: never has a business card been in such demand. (Advertising Agency: Draft FCB + Ulka, New Delhi, India)

7. Sponge Card

A business card for Mundo do Condomínio which sells cleaning products. It was printed on a real sponge, small enough to keep in a wallet. (Advertising Agency: Fields, Brazil)

8. Paddison Prestige Roofing: Roof Business Card

A clever business card for a roofing company which looks like a roof when properly placed. (Advertising Agency: Rectangle, Sydney, Australia)

9. Levin Tahmaz Master Trainer: Business Card

This business card was designed for Levin Tahmaz, a personal trainer to show the before and after effect of his training. (Advertising Agency: Bart, Turkey)

10. Head2Head Shop: Business Card

Toronto-based Head2Head wanted to produce a value-added product for their clients that wouldn’t cost them an arm and a leg. Combining this with the desire to rebrand, Bos, Toronto created a business card that served a dual purpose. (Advertising Agency: Bos, Toronto, Canada)

11. Cat Box

A cute business card for IT company that looks like a cat when unfolded.

12. Sandra Boïls: Business cards

“These business cards were created for a Spanish jazz vocalist Sandra Boïls. What makes this project great is the repeating piano key pattern that forms when the cards are laid out side by side.” (Advertising Agency: Estudio Menta, Valencia, Spain)

13. La Charkuterie

La Charcuterie is a deli/restaurant hybrid well known around Vancouver for serving up sandwiches filled with deli meats. To play off this, business cards were created to look like cold cuts then were strung in netting similar to the way salami’s and other cured meats are hung in delis. (Advertising / Design Agency: Rethink, Vancouver, Canada)

14. Casabella Furniture: Sofa

A creative business card for a furniture company that turns into a sofa. (Art Director: Amanda Casabella)

15. Yuka Suzuki: Hair & Make-Up Artist

A clever and functional business card for Yuka Suzuki, hair and make-up artist.

16. Gengavan Second Hand Business Card

This is probably my favorite business card on the list! A company that sells second hand products also uses second hand business cards. (Advertising Agency: Spenat, Karlstad, Sweden)

17. Landscaped Business Card by Tur & Partners

This cool business card contains seedlings that germinate when you water and expose to light. (Advertising Agency: Jung von Matt)

18. Toronto Hemp Company

Those who have done it will understand…

19. Marisa Schmidt: Couple Therapist

A creative business card for a couple therapist Marisa Schmidt. (Advertising Agency: Master Promo, Curitiba, Brazil)

20. Good Graphic Designer

In order to get the contact information on this business card, you have to solve a little word puzzle. Luckily, there are hints on the back of the card. (Designed by Jose Antonio Contreras)

Creative Business Cards (PART I)

Creative Business Cards (PART II)

20 More Creative Business Card Designs originally appeared on Bored Panda on April 11, 2012.

Tags: Advertising, best business cards, boredpanda, business card, business card design, business card ideas, business cards examples, business cards inspiration, cool business cards, creative business cards, direct marketing, guerrilla advertising, guerrilla ideas, guerrilla marketing, inspiration, Latest Posts, unusual business cards

30 More Inappropriately Sexy Ads

February 9th, 2012 by Bored Panda | No Comments | Filed in Design

After years of blogging, I’ve noticed that people really love two things: creative advertising and sexy stuff. If you combine these two, you’ll get… that’s right, sexy advertising! You can hate it, you may love it, but nobody can resist that combination!

That’s why we handpicked another 30 sexy advertising examples and want to share it with you. For those who missed PART I and PART II, go ahead and open them somewhere in new tabs of your browser.

Now that you’ve done that, we’d like to ask you one question. What do you think of sexual imagery use in advertising? Do you tolerate it?

P.S.: if you’re at work and don’t have a Computer Rearview Mirror, you should probably bookmark it for later viewing as some of the images might be not safe for work.

1. Adult Toy Shop Ad

Advertising Agency: unknown

2. Sexy Camera: Soap

Sexy Camera is new hidden camera show. (Advertising Agency: AM-NEWTON21, Italy)

3. Volvo: We’re Just As Excited As You

Advertising Agency: unknown

4. Burn: Are You Bad Enough?

hint: kcuL

hint: skooB

hint: kcuD (Advertising Agency: Draftfcb/Lowe Group, Zurich, Switzerland)

5. Hunkemöller Lingerie Store: String Seat Cover

String seat covers where distributed on bicycles in Amsterdam to communicate a sale period at Hunkemöller. (Advertising Agency: Jack Liberties, Amsterdam, Holland)

6. Capriccio. Ladies Hairdresser

Advertising Agency: unknown

7. Playboy: The Hot Ana Paula

Advertising Agency: Neogama/BBH, São Paulo, Brazil

8. Breast Cancer Awareness Mouse Pad

English translation: “Frequent massaging breasts enables you detect breast cancer before it strikes”. (Advertising Agency: Lem, China)

9. Axe. Turns Nice Girls Naughty

These stickers were placed in the main discotheque’s bathrooms of Montevideo city. The printed shadow made boys believe that it was real lingerie. (Advertising Agency: Lowe Ginkgo, Uruguay)

10. Superette: Short shorts at Superette

DDB Auckland ads were placed on the virgin thighs that are exposed in this latest trend, by putting indented plates across the inner city and fashion district bus stops, mall seats and park benches, so that when people sat down the message was imprinted on their thighs. This meant that as well as having branded seats, a veritable army of free media was created for Superette, with thousands of imprints being created and lasting up to an hour. Plus, by the nature of where the ads were placed, only the hippest young cats were seen advocating the brand. (Advertising Agency: DDB, Auckland, New Zealand)

11.Lubricant Advertisement

(Advertising Agency: unknown)

12. Chantelle Push-Up

Advertising Agency: Leo Burnett Brussels

13. New Stuff for Gays

Advertising Agency: Agency: DDB, Duesseldorf, Germany

14. Veet Bikini Kit

“This summer put stubble trouble behind you.” (Advertising Agency: JWT, London)

15. The Sooner You Advertise Here, the Better

Interbest and Y&R Amsterdam used an overweight male stripper to build awareness of their billboard visibility. The start of a series – the guy keeps stripping until an advertiser buys the space to save everyone. (Advertising Agency: Y&R Not Just Film, Amsterdam, Netherlands)

16. Are You Obsessed With the Right Things?

A lot of women are probably more obsessed with a pimple, bad hair or their butt than they are concerned about breast cancer. In order to raise breast cancer awareness, Breast Cancer Foundation in Singapore creatively used body art to ask women if they were “obsessed with the right things?” (Advertising Agency: DDB, Singapore)

17. Durex Performa. Last Longer

Advertising Agency: DDB Auckland, New Zealand

18. Erotic Cinema Festival in Barcelona

Advertising Agency: unknown

19. Victoria’s Secret

Reveal secret. (Advertising School: Miami Ad School, New York, USA)

20. Use a Condom

Advertising Agency: ESTER, Stockholm, Sweden

21. HIV & AIDS Awareness Advertisement

Advertising Agency: unknown

22. Jobsintown.de: The Ass-Kisser Project

“There are better ways to make career.” (Advertising Agency: Scholz & Friends, Hamburg, Germany)

23. Lovemachine Condoms

“Give longer. Take longer.” (Advertising Agency: Jung von Matt/Alster, Hamburg, Germany)

24. Szexplaza.com: Pyjama

Advertising Agency: unknown

25. Gillette: Fur Fur Away Towels

Only 12% of women like men with body hair and 71,6 % of men prefer a shaved bikini zone. Gillette wanted to bring the topic of body shaving to the attention of men and women. The idea is the world’s first bath towel with holes in areas where you would usually find body hair. Results and Effectiveness: Thousands of bath towels were stolen at the start of the summer season. (Advertising Agency: BBDO Proximity, Germany)

26. Absolut Vodka

Advertising Agency: unknown

27 TMF Travel: Push-Up Posters

TMF Travel organises party trips for 16-24 years olds to top party destinations around Europe. To get some extra attention for their latest promotion, they created a unique wild poster campaign: one normal poster of a guy is surrounded by five close-ups of bikinis… in Push-up style.Advertising Agency: Duval Guillaume Antwerp, Belgium

28. Repromed: Don’t Waste Your Sperm

Jamshop has created a cheeky DM piece to complement their existing national print and online campaign in an effort to recruit sperm donors for Repromed, Australia’s leading infertility clinic. Unsuspecting potential candidates received the popular men’s magazine FHM, only to discover that some pages appeared stuck together. Blokes were lured into pulling the sticky pages apart, revealing a full page pic of an attractive lingerie model and a message. An interactive website linking back to Repromed challenged the men to see if they had the “goods” to become an eligible sperm donor. (Advertising Agency: Jamshop, Adelaide, Australia)

29. Ismet Dural Circumciser: Tear off phone-number

Ismet Dural is a circumsicer who owns a clinic. (Agency: Healthy People by Grey, Istanbul, Turkey)

30. Via Uno Shoes

“Your feet can be sexy too. Via Uno Summer Collection” (Advertising Agency: Tropa Grey)

30 More Inappropriately Sexy Ads originally appeared on Bored Panda on February 9, 2012.

Tags: ads, Advertising, advertising ideas, advertising inspiration, boredpanda, creative advertising, guerrilla advertising, guerrilla marketing, Latest Posts, marketing, sexuality, sexy ads, sexy advertising, sexy marketing

People Flying Over New York City

February 1st, 2012 by Bored Panda | No Comments | Filed in Design

If you saw some people flying over New Your City lately, don’t worry, you are not crazy! To promote their new movie Chronicle, 20th Century Fox hired viral marketing agency Thinkmodo which flew three human shaped RC planes around Manhattan creating the illusion of people flying.

Michael Krivicka from Thinkmodo explains:

“Since the three main characters of the movie have the ability to fly, we came up with the idea of staging a few “flying people” sightings around New York City. We achieved that illusion by having 3 custom-made aircraft (which were shaped like human beings) fly above designated areas in NYC and NJ.”

I’m not sure how the people of NYC who saw the flying people actually felt, but judging from the video, it must have been pretty awesome. What do you think?

People Flying Over New York City originally appeared on Bored Panda on February 1, 2012.

Tags: 20th Century Fox, aircraft, boredpanda, Chronicle, Flying People, guerrilla marketing, illusion, Latest Posts, New York, New York City, NYC, rc planes, Thinkmodo, viral, viral marketing, Weird

33 Powerful and Creative Public Interest Ads

December 5th, 2011 by Bored Panda | No Comments | Filed in Design

Whereas the objective of a standard advertisement is to market a product, a public service ad is intended to change the public interest, by raising awareness of an issue, affecting public attitudes, and potentially stimulating action. Advertising, in its non-commercial guise, is a powerful educational tool capable of reaching and motivating large audiences.

“Advertising justifies its existence when used in the public interest—it is much too powerful a tool to use solely for commercial purposes.” Attributed to Howard Gossage by David Ogilvy.

According to Wikipedia, public service advertising, non-commercial advertising, public interest advertising, cause marketing, and social marketing are different terms for the use of sophisticated advertising and marketing communications techniques (generally associated with commercial enterprise) on behalf of non-commercial, public interest issues and initiatives.

Theory aside, let’s take a look at some of the best Ambient Public Interest Ads ever created!

1. ACAT Campaign Against Torture: Back Of Seats

“Victims are people just like you and me. acat.ch Christian campaign to abloish torture.” (Advertising Agency: Advico Y&R, Zurich, Switzerland)

2. Colorado State Patrol: Billboard Collision

“Tailgating Isn’t Worth It. Give Trucks Room. It’s The Law.” (Advertising Agency: Amélie Company, Denver, Colorado, USA)

3. Quit: Premature Ending

An ambient campaign that addresses smokers when they are reading. Iris, London slipped a specially designed page into physical books and Kindle – towards the end of books, readers come to a page that reads: “THE END. If you smoke, statistically your story will end 15% before it should. For help with quitting, call the Quitline 0800 002200″. (Advertising Agency: Iris London, UK)

4. Police: Slower is Better

Advertising Agency: Cramer-Krasselt, Milwaukee, USA

5. Crisis: Snow Bed

Loving the snow? Try sleeping in it. Help get homeless people out of the cold for good.crisis.org.uk (Advertising Agency: Rapp, London, UK)

6. The Father Bob Maguire Foundation: Bins

For the homeless, every day is a struggle. Donate today and help us feed the homeless. (Advertising Agency: Clemenger BBDO, Melbourne, Australia)

7. Anti-smoking: Big Smoke

A car, crushed by a 7-foot cigarette, grabbed attention for National Non-Smoking Week and the British Columbia Lung Association. The car was placed at the Vancouver Art Gallery and used let people know that each year several thousand British Columbians die from smoking-related causes, while only a few hundred die in car accidents. (Credit: Smak, Vancouver)

8. Jobsintown.de: The Ass-Kisser Project

“There are better ways to make career.” (Advertising Agency: Scholz & Friends, Hamburg, Germany)

9. Road Safety: Bleeding Billboard

Rain changes everything. Please drive to the conditions. (Advertising Agency: Colenso BBDO, Auckland, New Zealand)

10. Cleo Magazine Against Breast Cancer

Advertising Agency: unknown

11. Check The Gas

Translation: “Gas Service – 04 /Check the gas/ Create yourself a life” Advertising Agency: unknown

12. Luxembourg Government: Human Trading

Advertising Agency: Mikado Publicis Luxembourg

13. Jaipurfoot: Boy

Jaipurfoot is a specially designed artificial limb/ prosthetic for helping disabled people regain their independence, at almost no charge. This endevour was started by Bhagwan Mahaveer Viklang Sahayata Samiti (BMVSS), a non-profit organization established in 1975. Today, it has revolutionized the lives of thousands of amputees all across the world. (Credit: Ogilvy & Mather Mumbai)

14. Belt Up

Advertising Agency: unknown

15. China Organization Against Domestic Violence: Uncover

“Cover it or Uncover it?” (Advertising Agency: DDB Shanghai, China)

16. WWF: High Temperatures Are Killing Polar Bear

“By maintaining right indoor temperature in winter, polar bears can survive” (Advertising Agency: A and B2, Seoul, South Korea)

17. Ministry of Health: Clogged Straw

“High blood cholesterol will do the same to your arteries. Watch what you eat.” (Advertising Agency: Fischer Portugal, Lisbon, Portugal)

18. Smoking & Tobacco Addiction Relief Center: Cars

Advertising Agency: JWT, Atlanta, USA

19. Kolestor: Zipper

“It’s not that easy…But it’s easier to prevent.” Effective in preventing major cardiovascular events. (Advertising Agency: Grey Worldwide Istanbul, Turkey)

20. Government of the State of Santa Catarina: Boy

Campaign against violence and child sexual abuse. Stay on our side. Report it. (Advertising Agency: Propague Comunicação, Florianópolis, Brazil)

21. Greenpeace: Toiler Paper

Advertising Agency: Guangdong, Beijing, China

22. Breast Cancer Awareness: Mousepad

Frequent massaging breasts enables you detect breast cancer before it strikes. (Advertising Agency: Lem, Shanghai, China)

23. Akanksha Foundation: Child Labour

“With each sip, you’ve helped spread child labour.” (Advertising Agency: AMO Communications Pvt. Ltd., Mumbai, India)

24. WWF – Save Paper – Save the Planet

Advertising Agency: unknown

25. The Prevention Beer Mug

Men in Czech Republic consume the most beer in all of the Europe. Unfortunately, the beer changes many of them into aggressors upon arriving home. In order to stop this domestic alco-violence, advertising agency redesigned the trademark beer mugs of their client Bernard brewery to preventatively warn its beer drinkers to not lose control over their drinking. (Advertising Agency: unknown)

26. Amnesty International: Hanging

Advertising Agency: Tribal DDB, Hamburg, Germany

27. Serve: Manhole Cover

“Don’t let child abuse remain unseen.” (Advertising Agency: SERVE, Milwaukee, USA)

28. First Poster That Responds To People Looking At It

“It happens when nobody is watching” Advertising Agency: Jung von Matt, Hamburg, Germany

29. Abused Handles

Social advertisement against woman abuse in Indonesia. (Advertising Agency: JWT, Indonesia, Jakarta)

30. Amnesty International

“Thousands are held prisoners for their beliefs in places worse than this. Write until you free them all.” Amnesty International. (Advertising Agency: TBWA, Warsaw, Poland)

31. SunSmart Cancer Council Western Australia: Cut Out

“Cutting your sun exposure is easier than cutting out a skin cancer. Free 30+ sunscreen. There is nothing healthy about a tan.” (Advertising Agency: Cooch Creative, Perth, Australia)

32. Greenpeace: Tree

“Deforestation continues with the turn of a page” (Advertising Agency: LINKSUS, Beijing, China)

33. Hellhole

“How many more lives will cost $1.25? Please call 010-62357575 to report manhole cover theft so we can put an end to this.” (Agency: Ogilvy & Mather Advertising, Beijing, China)

It’s not that easy… But it’s easier to prevent. Effective in preventing major cardiovascular events.

Advertising Agency: Grey Worldwide Istanbul, Turkey

33 Powerful and Creative Public Interest Ads originally appeared on Bored Panda on December 5, 2011.

Possibly related articles:

Tags: Advertising, ambient ads, best ads, best advertising examples, boredpanda, cause marketing, creative ads, creative advertising examples, creative ambient ads, guerrilla ads, guerrilla advertising, guerrilla ideas, guerrilla marketing, Latest Posts, non-commercial advertising, public interest ads, public interest advertising, public service ads, public service advertising, social ads, social marketing

Scuba Diver Wall Sticker [Pic]

October 25th, 2011 by Bored Panda | No Comments | Filed in Design

A super creative ambient advert promoting Senai Scuba Diving Professional Course. Don’t know about you guys, but in case of fire, I would feel really bad taking off the fire extinguisher as it’s the only thing keeping the scuba diver alive.

(Advertising Agency: Artplan, BRAZIL, Rio de Janeiro | Creative Director: Roberto Vilhena | Art Director: David Tabalipa | Copywriter: Danilo Maia)

Scuba Diver Wall Sticker [Pic] originally appeared on Bored Panda on October 25, 2011.

Possibly related articles:

Tags: ad, ads, advert, advertsing, ambient ads, ambient advertising, Artplan, boredpanda, guerrilla advertising, guerrilla marketing, Picture of the Day, scuba diver, scuba diving, Senai

21 More Creative Business Card Designs

August 3rd, 2011 by Bored Panda | No Comments | Filed in Design

Continuing our previous collection of Most Unusual and Interactive Business Cards we handpicked another 21 creative business card designs for your inspiration.

As we talked before, even the most creative business card design cannot guarantee your business success, however it is one of those very first things that make a very long lasting impression. So, you shouldn’t miss an opportunity to show your best qualities, and communicate your company’s values and character.

Never limit your imagination to a plain rectangle! Don’t forget to include some interactivity – people love to play and solve puzzles.

If you happen to be designing a business card right now, you’ve come to the right place – these 21 wonderful business cards will definitely make your creative juices flowing.

1. Personal Business Card

Personal project for Dario Monetini’s own business card. It’s made on a transparent plastic, and there’s a set of different objects you can use to put in front of the face of your friends to have a kind. The artists says it’s a funny version of an analogic photoshop! (link)

2. Tok&Stok: Toy Chair Business Card

Going to a store and taking a business card is customary. Now, what you can do with it is what varies. Tok&Stok turned their business card in a entertainment. To allude to their easy to assemble furniture, the brand launched an unprecedented action that converts the business card in a little chair. To do so is very simple: just detach the parts marked and put them together. The back of the card has the logo, while the seat takes the essential information such as address and phone number. (Advertising Agency: DDB, Brazil)

3. Helena Ayres Proofreader: Business Card

A pencil with an oversized eraser – a self promotional business card for Helena Ayres, who works as a proofreader. (Advertising Agency: Giovanni + DraftFcb São Paulo, Brazil)

4. BKK Grill: Grill Me Business Card

The business card was stamped using lemon juice as ink, however the only visible copy on the card is “grill me”. After grilling the card against fire, the scientific effect between heat and lemon juice will cause the stamped message to appear. The message is the name and contact detail of a stake restaurant called BKK grill. (link)

5. La Cambre Architecture: Business card

The new business card of this school now takes the form of a Lego brick. This new business card perfectly represents La Chambre- Architecture where the “imagination” and “construction” are at the base of the formation of the young architects. (Advertising Agency: Leo Burnett, Brussels, Belgium)

6. Mais Pilates Studio: Wake Up Your Body

A business card that shows, quickly and interactively, the main benefits of doing pilates: to develop better posture and flexibility. (Advertising Agency: MarketData Direct & Digital, Brazil)

7. Sandra Martins Makeup: Business Card

Rather than a conventional business card to offer the makeup services to the customer, it was created a special stamp that simulates a lipstick mark. The stamp may be applied to any material, such as napkins, paper sheets, tissues etc. (Advertising Agency: OpusMúltipla, Curitiba, Brazil)

8. Stylist Appointment Card

You can probably even use it as a comb too. (Advertising Agency: Amanda Casabella, Memphis, USA)

9. Broke Bike Alley

Broke Bike Alley’s business cards help you help your bike. The follow-up to their tire patch business card, this card cum tool fits in your wallet and lets you adjust your bolts and spokes. And open your beer. (Designer: Rethink Canada)

10. Bombay Bakery

These edible business cards were created to promote a bakery, and available in different flavors like chocolate, vanilla etc. (Designed by: Dizzy Design, Ashutosh Karkhanis)

11. Ninja Business Card

“This business card I came up two years ago for the studio where I worked (redkeds.com). The idea came to me in the head like a bullet, in an instant, and soon everyone enjoyed. I was inspired by old movies about ninjas and kung-fu. I thought “why not make a shuriken that will kill and still be functional” “(Designer: Albert Polyakov)

12. Hair Dresser Business Cards

This is a fun and standout design that is both memorable and will keep the kid busy while you get your haircut. (Designer: Igor Perkusic)

13. Ismet Dural Circumciser

Ismet Dural is a circumsicer who owns a clinic. (Agency: Healthy People by Grey, Istanbul, Turkey)

14. Styx Underwear: Only Time

Styx Underwear for men has a special character –offers a unique design that ensures that no part of the cloth will get entangled, in the middle of a man?s rear end (buttocks).

15. Chart Business Card

Ideally, you can trust your financial advisor to sell before a downturn and buy stocks before they go up. And so, a double-sided business card to communicate this dual promise. (Advertising Agency: Rethink, Canada)

16. Y+ Yoga Center: Straw

Low cost yet effective solution to showcase the prowess of a yoga practitioner on the flexible drink straws placed at fruit juice bars frequented by the target audience. (Advertising Agency: Leo Burnett, Shanghai, China)

17. Did you mean LaserPrintingInc.com?

Probably the best way to to show your website address on a business card.

18. Chris Fisher: Microphone Shaped Business Card

It’s easy to do a gimmicky card that would grab attention but the challenge was to make an impression without shouting out. Chris Fisher is one of the most-listened-to radio jockeys on Dubai’s airwaves.

19. Mixtape Generation Cassette Business Card

The best part of is that the phone number is hand-written. Gives this nice feeling that somebody had to do something before giving it to you (link)

20. Meat Business Card

Eye catchy design, however I can’t understand what meat has to do with investment company? These Meatcards are non-toxic, but not intended to be food. Eat at your own risk. (link)

21. Clapperboard Business Card

Creative business card designed for Feelme Crew – a team of people, dealing primarily with video shooting and editing. (Designed by: Ralev.com)

Creative Business Cards (PART I)

Via the use of two rubber inserts, this business card shows the effect Dr.Kiprov’s cosmetic surgery can have. (Advertising Agency: Demner, Merlicek & Bergmann, Vienna, Austria)

21 More Creative Business Card Designs originally appeared on Bored Panda on August 3, 2011.

Possibly related articles:

Tags: best business cards, boredpanda, business card, business cards examples, business cards ideas, business cards inspiration, cool business cards, creative calendars, direct marketing, guerrilla advertising, guerrilla ideas, guerrilla marketing, inspiration, Latest Posts

20 More Clever Guerrilla Advertising Examples

July 6th, 2011 by Bored Panda | No Comments | Filed in Design

Hey Pandas, are you ready for another dose of creative guerrilla advertising? We’ve handpicked another awesome collection of guerrilla marketing examples that we are eager to share it with you.

So put aside your bamboos, and prepare yourself for some serious inspiration! And if you’re one of those 99% of people who love creative advertising, you should also check out our previous lists of creative ads:

26 Brilliant Minimalist Print Ads

30 Inappropriately Sexy Ads

33 Clever and Creative Billboard Ads

21 Creative Double Page Magazine Ads

1. Alteco Super Glue: Steel Span Wire

Advertising Agency: DDB China Group Shanghai, China

2. Gillette: Fur Fur Away Towels

Only 12% of women like men with body hair and 71,6 % of men prefer a shaved bikini zone. Gillette wanted to bring the topic of body shaving to the attention of men and women – just before summer as the topic of hair-removal is most relevant during that time. With the start of the outdoor swimming season, our target audience gather in parks, next to lakes, rivers, at outdoor swimming pools and on green areas in the city. The idea is the world’s first bath towel with holes in areas where you would usually find body hair.

Results and Effectiveness: Thousands of bath towels were stolen at the start of the summer season. (Advertising Agency: BBDO Proximity, Germany)

3. Quit: Premature Ending

An ambient campaign that addresses smokers when they are reading. Iris, London slipped a specially designed page into physical books and Kindle – towards the end of books, readers come to a page that reads: THE END. If you smoke, statistically your story will end 15% before it should. For help with quitting, call the Quitline 0800 002200. (Advertising Agency: Iris London, UK)

4. Y+ Yoga Center: Straw

Advertising Agency: Leo Burnett, Shanghai, China

5. Iberia: Teodor

Advertising Agency: Verve Comunicação, Brazil

6. Colgate Max Night: Pizza Box

To promote the new Colgate Max Night variant local pizzerias were supplied with special Colgate-branded boxes for their dinner deliveries. The inside of the box was designed to look like the inside of a mouth. The message reminded people to use Colgate max night so their dinner breath does not become their morning breath. (Advertising Agency: Y&R, Paris, France)

7. Casinò di Venezia: Conveyor Belt

According to the Venetian Casino, the visits increased by 60% since the eye catching ad appeared at the airport. (Advertising Agency: AdmCom, Italy)

8. Simpson Movie: Escalator

Advertising Agency: unknown

9. Superette: Short shorts at Superette

10. Durex Performa: Extra Time

Durex Performa is a condom that contains a special lube, Benzocaine, inside the sheath which helps the man to control climax and prolong excitement. Electronic boards were held up at half time and the end of matches to signify how much extra time will be played. Of course, with the branding of the boards, the extra time took on a whole new meaning and relevance! (Advertising Agency: McCann Erickson, Bangkok, Thailand)

11. Hotwheels: Curl

Advertising Agency: Ogilvy & Mather, Bogota, Colombia

12. Oltimer Restaurants: Tunnel

Special Poster for “Oldtimer”, a big Austrian chain for motorway rest stops. (Advertising Agency: Demner, Merlicek & Bergmann, Vienna, Austria)

13. Indus Pride: Beer Mug

(Advertising Agency: Ogilvy & Mather, Bangalore, India)

14. Mondo Pasta: Boat

To get Mondo Pasta on everyone’s mind, Jung von Matt, advertising agency from Germany created a bigger than life promotion at the most frequented place in Hamburg: the harbor. Huge stickers of faces turned ships into permanent pasta slurpers. (Advertising Agency: Jung von Matt, Germany)

15. The Sooner You Advertise Here, the Better

Interbest and Y&R Amsterdam used an overweight male stripper to build awareness of their billboard visibility. The start of a series – the guy keeps stripping until an advertiser buys the space to save everyone.(Advertising Agency: Y&R Not Just Film, Amsterdam, Netherlands)

16. TV3 / Prison Break: Cake

Media people get all the free things. So a yummy cake turning up for them for morning tea wasn’t that unusual. But when they started to cut slices, they hit something rather hard. To promote the return of the popular TV3 show Prison Break, advertising agency have hidden a file within the cake.Once the file was removed, they were left with a simple message “Prison Break returns 19th Nov TV3?. (Advertising Agency: Colenso BBDO, Auckland, New Zealand )

17. The Prevention Beer Mug

Men in Czech Republic consume the most beer in all of the Europe. Unfortunately, the beer changes many of them into aggressors upon arriving home. In order to stop this domestic alco-violence, advertising agency redesigned the trademark beer mugs of their client Bernard brewery to reventatively warn its beer drinkers to not lose control over their drinking. (Advertising Agency: unknown)

18. ACAT Campaign Against Torture: Back Of Seats

“Victims are people just like you and me. acat.ch Christian campaign to abloish torture.” (Advertising Agency: Advico Y&R, Zurich, Switzerland)

19. Slovak School Archery Club

Real red apples were placed on the heads of the statues in the most crowded areas in Bratislava. On the apples, a sticker invited people to visit sslk.sk, the archery club’s website. (Advertising Agency: Jandl, Bratislava, Slovakia)

20. Jobsintown.de: The Ass-Kisser Project

“There are better ways to make career.” (Advertising Agency: Scholz & Friends, Hamburg, Germany)

20 More Clever Guerrilla Advertising Examples originally appeared on Bored Panda on July 6, 2011.

Possibly related articles:

Tags: ads, Advertising, boredpanda, Cool Ads, creative ads, creative advertising, Featured, guerrilla ads, guerrilla advertising, guerrilla ideas, guerrilla marketing, Latest Posts, marketing

30 Creative Ads Using Oversized Objects

June 1st, 2011 by Bored Panda | No Comments | Filed in Design

We frequently check our visitor statistics to find out what you like most, and probably the most popular posts are about creative advertising.

Not wanting to let you down, this time we handpicked another incredible collection of creative guerrilla advertising examples using oversized objects.

But before you jump to the list, you should definitely not miss some of our older advertising posts:

26 Brilliant Minimalist Print Ads

33 Clever and Creative Billboard Ads

21 Creative Double Page Magazine Ads

30 Inappropriately Sexy Ads

1. Pepperidge Farm Soft Bread: Pole vault mat

Advertising School: Miami Ad School

2. Nike Football

Was that a BMW 7 series? Must be an expensive installation. (Advertising Agency: unknown)

3. Wrigley’s Orbit Ice Mints: Fresh Breath

The installations were an instant motive of interest for photographers, intriguing many tourists; becoming an attraction of their own. Following the success and attention generated, further installations are planned in various ski locations around Austria. (Advertising Agency: PKP BBDO, Vienna, Austria)

4. FedEx Kinko

Advertising agency: BBDO, New York, USA

5. Mondo Pasta: Boat

6. Bic Razor: Billboard

Advertising agency: Unkown

7. Pantene Anti-Breakage Shampoo

Advertising Agency: Grey Canada, Toronto

8. Rodenstock Eyewear: Giant Banana Peel

A sculpture made by the Berlin artist Stefan von Essen which looks like a giant banana peel, was set in various shopping malls. Wearing bifocal glasses by Rodenstock you can’t overlook a slippery banana peel on the street. (Advertising Agency: Serviceplan, München/Hamburg, Germany)

9. Anti-smoking: Big Smoke

10. Alliance Theatre: Pick

To promote the Alliance Theatre’s production of Cuttin’ Up, a play about the culture of the African-American barber shop, BBDO Agency created a guerilla campaign based on a classic icon that figures prominently in the play – the afro pick. (Advertising Agency: BBDO Atlanta, USA)

11. Terminix: Fries

Termites Eat 24 hours a day. (Advertising Agency: Publicis Dallas, USA)

12. Lego: Crane

As building companies in Chile don`t work on weekends, the guys at IDB-FCB decided to use the best located cranes on one most influential places of Santiago city as an ambient for Lego. The action consisted of hanging a giant fictitious Lego block from a crane. (Advertising Agency: IDB-FCB, Chile)

13. Woodland: Climbing Shoes

“Climbing Shoes” (Advertising Agency: unknown)

14. Tennis Masters Cup: Racket

The fastest server generate over 560 Newtons. Enough force to propel a human skywards. Experience the best tennis at the tennis masters cup 2006. (Agency: TBWA, Shanghai, China)

15. Rimmel Quick Dry Nail Polish: Fast

Advertising Agency: JWT London

16. Tibits Vegetarian Restaurant: Fork

Very, very fresh vegetarian food. (Advertising Agency: Wirz/BBDO Switzerland)

17. Nike Ball

Advertising Agency: unknown

18. McDonald’s: Massive McMuffin Breakfast

Massive McMuffin Breakfast. Now being served (Advertising Agency: DDB, New Zealand)

19. Dulcolax: Toilet paper

Dulcolax is a stimulant laxative. (Advertising Agency: Euro RSCG, Dusseldorf, Germany)

20. Siemens Mixer

Advertising Agency: unknown

21. Havaianas: Flower Beds

In an effort to push Havaianas’ floral-print flip-flops, flower-bed installations were planted in locations where they were sold. They also served to remind people of Havaianas’ unique aesthetic of color, design, and the brand’s connection to nature and the outdoors. (Advertising Agency: BBDO New York, USA)

22. Penline Stationary: Strong Tape

Advertising Agency: Euro RSCG, Kuala Lumpur, Malaysia

23. Gorge Grown Farmers Market

Advertising Agency: Owen Jones & Partners, Portland, OR, USA

24. Extremely Long Brush. Extremely Long Lashes

Advertising Agency: Saatchi & Saatchi Canada

25. Moserbaer: USB Truck

Mega storage capacity. (Advertising Agency: TBWA, Gurgaon, India)

26. McDonald’s: Pole

McDonald’s free coffee promotion. (Advertising Agency: Cossette West, Canada)

27. Zwilling Knives

To illustrate, that Zwilling produce very sharp knives, a giant mock-up was placed on top of street lamp posts to create an illusion that the knife can even slice through steel. (Advertising Agency: BATES MALAYSIA, MALAYSIA, Kuala Lumpur)